PROGRAM LEARNING OUTCOMES
A graduate with the Bachelor of Business Administration (BBA) degree will be able to:
- Professionally communicate clearly, accurately, and analytically.
- Demonstrate critical thinking skills to properly analyze global business opportunities, utilizing content-specific knowledge to make and implement successful business decisions.
- Collaborate within a technological environment, which demonstrate microeconomic and macroeconomic competence in the field of international business.
- Comprehend introductory American accounting and financial principles governed by GAAP (Generally Accepted Accounting Principles) by analyzing reports and data.
- Evaluate the components of a global marketing plan for an organization, based upon a thorough assessment of potential markets and competitors for a given product or service.
- Identify ways to navigate effectively in the highly-competitive global economy.
